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| Areas of Study | Business Office Systems | BOFF125 syllabus


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COURSE NUMBER: BOFF125
COURSE TITLE:Business Communication
DIVISION:Business
IAI CODE(S):
SEMESTER CREDIT HOURS:3.0
DELIVERY MODE:

COURSE DESCRIPTION:
Theory and practical application of business letter and memo writing including good news, bad news, and persuasive messages.  E-mail, reports, and meeting correspondence included. Work on the computer and internet required.  3 lecture hours plus 1 lab hour.

PREREQUISITES:
BOFF228 or BOFF121.

NOTES:

COURSE OBJECTIVES / GOALS:
  • Know the principles of good business letter writing.
  • Select the Correct Letter Plan for any message.
  • Write effective memos, memo-reports, and letters.
  • Compose and send e-mail messages.
  • Be able to prepare and edit business messages on a computer.


TOPICAL OUTLINE:
1. Principles of Good Letter Writing
a. Meeting six tests of effective Correspondence
b. Choosing right words
c. Developing and writing effective sentences
d. Developing and writing effective paragraphs
e. Projecting a positive tone
f. Building and maintaining goodwill

2. Planning and Organizing the Message
  a. Direct plan
  b. Indirect plan
  c. Persuasive plan

3. Preparing the Message
  a. Writing a draft
  b. Editing the draft
  c. Choosing letter format and style
  d. Choosing memo format and style
  e. Choosing report format and style
  f. Proofreading the message

4. Writing Memos
  a. Informational (students also present this report orally)
  b. Good news
  c. Bad news
  d. Persuasive

5. Writing Memo Report
  a. Informational
  b. Persuasive
  c. Meeting documents (agendas and minutes)

6. Writing Letters
  a. Routine correspondence
  b. Inquiry and request
  c. Replies to inquiries and requests
  d. Orders and acknowledging orders
  e. Goodwill
  f. Persuasive
  g. Credit and Collection
  h. Claim and adjustment
  i. Public Officials and the media

TEXTBOOK / SPECIAL MATERIALS:
See bookstore website for current book at http://www.dacc.bkstr.com


EVALUATION:
Tests .................................40%
Homework .............................20%
Oral Presentation, Quizzes,
Letter Collection, Miscellaneous .....20%
Final Exam ...........................20%

BIBLIOGRAPHY:

REVISION:
Fall 2012

RECORD UPDATED:
2014-02-12 09:13:00